Tuesday, July 3, 2012

MetaTags




MetaTags 



Score level


Meta description 0.3/10
Meta keywords 0.1/10

Meta tags are tags, which are embedded in the HTML code of a page, You should insert the META tag element at the top of your document, just after the <TITLE> element.
The basic syntax for Meta Tags is:
<HEAD>
<TITLE>Your Page Title Goes Here</TITLE>
<META name=”description” content=”type your description here”>
<META name=”keywords” content=”type, your, keywords, keyword phrase here”></HEAD>

Tips On META Description Tag

<META name="Description" content="Your descriptive sentence goes here.">
  1. Write it in sentence structure.
  2. Should be relevant to the similar 25-30 word (under 150 characters) description of the first text within the visible page.
  3. Do not repeat your keywords more than 3 times in description tag. If you need, make alternatives (e.g. 'prescription' and 'prescriptions' can be used 3 times each).
  4. Minimize the use of "stop words" such as "and, the, of".
  5. Keyword phrases that appear earliest in the Meta description will generally receive higher ranking value.
  6. Try to include this tag in all pages by describing the content and it should be unique.
  7. Don't load your Meta description with only keywords.
  8. Strive for 6%-20% keyword density.
  9. Use different Meta description tag for each pages.

Tips On META Keyword Tag

<META name="keywords" content="your keywords, go here, separated by a comma">
  1. Keep 100 to 250 characters to get better results.
  2. Start with the most important and then proceed to less important.
  3. Use keywords/Phrases
  4. Do not repeat any word more than 3 times.
  5. Do not place repeated keywords close together.
  6. If your site has content of interest to a specific geographic location be sure to include the actual location in your keyword Meta.
  7. Use keywords that are actually on the page and reflect the essence of your content.
  8. Try to use keywords in your Meta keywords tag with comma, not by space.
  9. Try to use small case in keyword/phrases
    (eg: replace the keyword phrase - "Website Design" with "website design")
  10. Strive for 4%-10% keyword density.
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Sunday, July 1, 2012

Choose the best Keywords


Keywords For SEO



Keywords are the words that web surfers enter in search engines to find websites. It's pointless to optimize your web pages for keywords that nobody uses in the search engines.
For a successful online marketing campaign, you must target the right keywords. The keywords you use should be relevant for your website and web surfers should be searching for your keywords.
If you target the wrong keywords, your website promotion efforts will be in vain and you will waste a lot of time.There are three different keyword types: keywords for browsing, keywords for comparing and keywords for buying.
Keywords for comparing are usually the keywords that work best for search engine optimization. People who use that keyword type are looking for a solution to their problem and they are ready to buy. To get best results with your search engine optimization efforts, you should concentrate on that keyword type.
Details about the different keyword types can be found in the IBP manual.
Most people use a two to four word phrase in a search, so phrases are very effective. Single words cannot be promoted effectively because they are not very targeted. Internet users who use four-word searches are more likely to purchase goods or services than those using fewer wIf you target the wrong keywords, you will lose time and money.
You will invest a lot of time in optimizing your web pages for keywords for which your website cannot get high rankings at the moment. Or you will invest a lot of time in optimizing your web pages for keywords that don't convert to sales.
It is very important that you choose the right keywords that lead to high search engine rankings and sales. Make sure that you choose the correct keyword type . Make sure that you can tick all of the following boxes:
Things you should have done:
Have you focused on keywords that consist of two to four words? yes
Have you focused on keywords that will bring you targeted visitors instead of keywords with a high search volume? yes
Have you avoided keywords that consist of only one word? yes
Are your keywords so targeted that it is very likely that they'll attract visitors that are interested in your products? yes
Do you know which keywords potential customers use to find websites that are similar to yours? yes
Do you know the three different keyword types? yes
Things you should know:
One word keywords are not very effective because they are not very targeted. In addition, the competition for these keywords is very high and it is very difficult to get good rankings for them. I know that
Web surfers might not use the keywords you expect. For example, people searching for "rhinoplasty" might actually enter "nose job" as the keyword. It is important to find the keywords that potential customers really use. I know that
Internet users who use four-word searches are more likely to purchase goods or services than those using fewer words (source: Oneupweb Research). I know that
Can you tick all boxes? Great! You can now proceed with the next search engine optimization step.

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Wednesday, June 20, 2012

Body Text for SEO

Body Text Tips for SEO


Score level
Main body text 1.5/10
Keyword prominence 1.0/10
Heading Tags 0.5/10
Proximity of keywords 0.5/10
Bold or Italic 0.4/10
Alt tag 0.2/10


Tips

  1. Keyword prominence: Make sure to put the most important keywords into a carefully crafted paragraph at the beginning of your HTML page. Prominence is how close to the start of the area that the keyword appears. In general, a keyword that appears closer to the top of the page or area will be more relevant.
  2. Keyword Density: If the page contains less than 500 words, keeping 1%-3% of those words is better. If the page contains more than 500 words, keep 3%-5% of the overall content.
  3. Try to provide a minimum word count of 250 and a maximum of 750 words on each page.
  4. Use CSS instead of <font> tags.
  5. Get rid of the java script in the code and put it in an external file.
  6. Avoid image buttons, Javascript links and keep it as pure text links.
  7. Use heading tags. (<h1>, <h2>....., <h6>)
    Most search engines dictates the <h1>, <h2>, <H3> tags and if you are using these, the text in between this tags must be more important. eg: <h1>Search engine marketing tips</h1>
    By default Heading tags are not prettiest in terms of formatting, but you can override the default look by using CSS. See the exammple of stylesheet below:
    <style type="text/css">
    <!--
    H1 {color: #000099; font-family: Arial,Verdana; font-size: 16px}
    -->
    </style>
    Note that placing more than 75 characters in these tags are not a good idea!!
  8. Repeat the page <TITLE> in a heading at the top of the page if possible.
  9. Keyword proximity: It refers to the closeness between two or more keywords. Always try to group words together that might be searched on as a single phrase by a user.
    (eg: Use "home loans" instead of "home mortgage loans" assuming that a user searching only for the phrase "home loans".)
  10. Place some important keywords in Bold or Italic.
  11. Use 'Alt' tag to describe the image.
    ALT tag defines the text to display for a image if the user has graphics turned off, or if they put the cursor over it in Internet Explorer. Some search engines including google will look for keywords in the ALT tags. eg: <IMG SRC=”image.jpg” ALT=”Blue Widgets, Red Widgets,and GreenWidgets”</a>
  12. Insert comments tag in your page, it is hidden and not visible to the user. A couple of search engines will read this text, so you may wish to include keywords in these tags.
     
    eg: <!-- Blue Widgets, Red Widgets, and Green Widgets -->
     
  13. Make sure the code of home page is not bigger than 32K
  14. Try to keep font size to a minimum of size 11px or 12px (2 or 3 in DreamWeaver)
  15. Try to avoid using nested loops in <table> structure.
  16. Use W3C technologies and guidelines.
  17. Try to target two or three main keywords for a website.
  18. Avoid listing the same word multiple times in a row.
  19. Update your body text at regular intervals.
    (Many of the major search engines prefer to give importance to websites, which updated its contents at regular intervals.)
 Please leave comment if you have any problem or you think it beneficial for you..
Related topics:
What is SEO?
Basic Tips for SEO
Title Tag Tips
Body Text for SEO

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Monday, June 18, 2012

Title Tag Tips

Title Tag Tips For SEO


Title tag is very important part of seo. It is the short description of the page and most important words should be added in the tittle tag. Tittle tag should be unique and do not use the same tittle tag for multiple documents. This should be done by this way-
<head>
<tittle> Professional seo tips</tittle>
</head>

Tips:
  1. It should be appeared immediately after the <head> tag.
  2. Keywords or phrases should be specific.
  3. Use only those keywords which are remained in body text.
  4. Keywords can be used twice or more, but don't put same keywords next to each other.
  5. You can use 60 characters but 6-12 are most relevant.
  6. You can use both singular or plural forms of keywords.
  7. It will be good to place the primary keywords at starting of the tittle.
  8. Don't use the words like; Home, Index,Default or Internet.
  9. Try to avoid using superlative forms such as; fastest,highest, lowest etc.
  10. Try to minimize the commas in your keywords.
  11. Keywords density for each keywords should be 25%-35%.
  12. All pages must have "Unique" and Descriptive" keywords for title.
  13. Try to keep every title unique as possible and
  14. Don't change the title tag frequently.
Bad Practice:
<title>Kerala,rivers, tourism,hotels</title>

Good Practice:
<title>Kerala-land of rivers and backwaters</title>
To get cleat idea watch the video.





Related Topics:
What is search engine optimization?
Basic Tips for seo



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Sunday, June 17, 2012

Search Engine Optimization: Basic Tips

Search Engine Optimization: Basic Tips


Search Engine Optimization is nothing just building traffic in your website. It is very easy again it is very tough. It is depend on you how you are taking this challenge. SEO is some techniques nothing more than that. Now I am giving you some advice about seo.

Following are the main areas in a web page that search engines give more importance in their ranking algorithms:
Title tag, The main body text, Meta tags, Link popularity, Domain name, Heading tags, Proximity of keywords, Bold or italic texts, Folder or file names, Image alt tags, Title attribute and Keyword in the beginning of sentence.
Based on the importance, we can rank those areas as below:
Title
2.0
Link popularity
2.0
The main body text
1.5
Domain name
1.0
Keyword prominence
1.0
Heading tags
0.5
Proximity of keywords
0.5
Bold or italic
0.4
Folder or filename
0.4
Meta description
0.3
Alt tag
0.2
Title attribute
0.1
Meta keywords
0.1

Total Score

10

Related Topics:
What is Search Engine Optimization?
Title Tag Tips

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Friday, June 15, 2012

What is Search Engine Optimization?

What is Search Engine Optimization?

SEO or Search Engine Optimization is a technic for improving  your page rank of website in search engine. If a website has a high page rank, it will be showed in the top of search results.Search Engine can find every web page in your website by the keywords that you applied in the Meta Tags. Now Google not crawl and index your webpage by using keywords or meta tags. But, it also uses your tittle's page as well. However, many search engines generally use meta tags to find your each page. So, the best way to do, we should apply both keywords in meta tag and tittle's page.Submitting Article to the article directories is the best way of SEO Secret. If we talk about SEO,  a question is aroused about Google Page rank. If a website has many links to other website, it has a good page rank and Google will show it top of the searches.
Bookmark your website, it will help you to get backlinks to your website. You should not bookmark only your page.  You should do it with 5 other websites that have the same topic like you. Using SEO and improving your website's SEO is a vital for your success. You have to choose the best
keywords to get success.  Watch the video to get clear idea.


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Related Topics:
Basic SEO Tips

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